Internal Page and Post Cross-Linking Best Practices

When a colleague recently asked me about best practices for linking between pages on his WordPress site, I decided to do some research to see if there was a better way to accomplish this than the built in WordPress standard HTML URL linking tool.  Adding internal links throughout your website is enhances user experience, marketing, and search engine optimization (SEO).  For example, you may mention a number of your company’s featured products and services on your home page for which you’ve created a separate sales or detail page for each one elsewhere within your website.  It’s good practice to hyperlink each p/s on your home page to each of their corresponding individual pages, because it gives your site visitors an additional opportunity to delve deeper into your website instead of solely relying on them to use your main site navigation.  Internal linking is also recognized and valued by search engine crawlers and will contribute to a more positive ranking for your site.

The first method you could use to link to another page or post within your WordPress website is to (more…)

A privacy policy is one of the most important documents on any website. A privacy policy is technically a legal document or notice placed on a website providing information about how a website owner uses personal information collected throughout their website when someone visits it.

Privacy policies usually contain details about what types of personal information are collected, how the personal information may be used, the persons or parties to whom the information may be disclosed and the security steps taken to protect the personal information.
Why is it importance for me to have a privacy policy for my website? (more…)

Google Analytics is an enterprise-class web analytics solution offered free by Google. Google Analytics generates detailed statistics about the visitors and web traffic generated for a website. Using Google Analytics with your website is a great idea because it takes minutes to sign up for and will provide you all the necessary metrics you’ll need to determine what is working, or not working, on your website for successfully capturing new sales for your business. (more…)

A website is an online representation of your company and is the most cost effective way to connect with customers all over the world, not just your physical geographic region. With competition increasing within many business industries on a global scale and with general business market trends shifting towards increased technology adoption, having a website for your business is of vital importance. (more…)

A web browser toolbar is of great help for people who frequently surf the Internet for information. Toolbars do not eliminate the work of searching. Instead, they assist in cutting your browsing time significantly so that you can devote more time to do what you want to with the information you gather.

There are numerous tools available on the Internet to help online surfers with web searching. One of the most valuable and useful tools is the Alexa Toolbar. (more…)

In simple terms, a web browser toolbar is any group of buttons or icons that activate a given program function when clicked. They are designed to offer shortcuts to commonly used functions when you browse the Internet.

It’s a worldwide accepted fact that Google is the most popular search engine amongst thousands of Internet search engines. But if you have to pull up Google’s home page every time you run a search, you’re wasting time. (more…)